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SEO & AI Search Services

SEO built to get you clients — not just clicks

Rankings are only useful if they turn into enquiries. Every service we run is built around that one outcome — more of the right people finding you, and enough trust on the page to get them to actually get in touch. We work with a small number of clients at a time across a handful of industries we know well, rather than spreading thin across everyone.

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(01) RETAINER SCOPEWhat's Included in Every Retainer
CORE SERVICE 01

Generative Engine Optimization (GEO) & AI Visibility

We structure content so it can be accurately found and cited by ChatGPT, Perplexity, Gemini, and Google's AI Overviews — not just ranked in traditional search. This includes structured data, clear answer-first content, query fan-out optimization, and monthly tracking of how you appear across these tools using Profound & Limy analytics.

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KEY DELIVERABLES
  • Query Fan-Out Optimization
  • Structured Data & JSON-LD Microdata
  • Profound & Limy AI Tooling Analytics
  • Multi-Platform Citation Share Tracking
CORE SERVICE 02

Technical SEO

We start every engagement with a full technical audit — indexing, crawlability, page speed, mobile experience, and the structural issues (like duplicate collection or filter pages) that quietly cap how well a site can rank, no matter how good the content is.

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KEY DELIVERABLES
  • Indexing & Crawlability Audit
  • Mobile PageSpeed & Core Web Vitals
  • Canonical & Duplicate URL Resolution
  • Site Architecture & Internal Link Flow
CORE SERVICE 03

On-page & content

We build and optimise pages around the real questions and search terms your customers are actually using — not guessed keywords. This includes landing pages, service pages, and ongoing article content that targets the specific problems your customers are trying to solve when they land on Google.

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KEY DELIVERABLES
  • Intent-Based Keyword Mapping
  • Service & Practice Landing Pages
  • Targeted Problem-Solving Content
  • Conversion Copy Optimisation
CORE SERVICE 04

Local SEO (for applicable industries)

Google Business Profile optimisation, local citation building, and review strategy for businesses that rely on local search — home improvement, healthcare, and similar service-area businesses.

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KEY DELIVERABLES
  • Google Business Profile Optimisation
  • Local Citation Alignment
  • Service Area Keyword Targeting
  • Review Strategy Guidance
CORE SERVICE 05

Reporting

Monthly reporting that shows rankings, organic traffic, AI visibility scores, and AI bot traffic (GPTBot, PerplexityBot, ClaudeBot), tied back to actual client enquiries where possible. No vanity metrics without context.

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KEY DELIVERABLES
  • Custom GA4 & Search Console Dashboard
  • AI Visibility & Citation Share Tracking
  • AI Bot Traffic & Crawler Log Analytics
  • Organic & AI Enquiry Attribution
  • Direct Strategy Recommendations
(02) FREQUENTLY ASKED QUESTIONSHonest Answers

How long until I see results?

Technical fixes can show impact within weeks. Meaningful ranking improvement for competitive terms typically takes 3–6 months of consistent work — we'll be upfront with you about realistic timelines for your specific market during the audit.

Do you offer one-off projects or only retainers?

We offer a one-off technical audit as an entry point, but ongoing results come from an ongoing retainer — SEO isn't a one-time fix, and neither is showing up reliably in AI search.

Do you work with businesses outside your listed industries?

We focus on a small number of industries so we can go deep rather than generic — get in touch and we'll tell you honestly if we're a good fit.

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